Project Case Studies

Documentary Series

Founder Interview Series: Climate Tech Startup

Client

Series A climate technology company developing carbon capture solutions for industrial applications.

Brief

The founders needed content that would humanize their highly technical work for potential investors, partners, and recruits. They wanted to tell the story of why they started the company and what drives them—without feeling like a corporate promo.

Approach

We produced a three-part documentary series, each episode focusing on a different aspect: the personal journey that led to founding, the science and vision, and the team culture. We filmed over three days—in the lab, at their homes, and in the field—capturing authentic moments alongside sit-down interviews.

Deliverables

3-part documentary series 12 social cutdowns Portrait photography Behind-the-scenes reel Podcast audio versions

Results

2.4M Views across platforms
45% Increase in inbound applications
Featured In major tech publication
Brand Identity

Visual Identity: Sustainable Architecture Practice

Client

Award-winning architecture studio specializing in sustainable residential and commercial projects, based in the Pacific Northwest.

Brief

After fifteen years with the same visual identity, the firm needed a rebrand that reflected their evolution and positioned them for larger commercial projects while honoring their craft-focused roots.

Approach

We started with extensive discovery—interviewing the principals, touring completed projects, and understanding their design philosophy. The new identity draws from architectural principles: precision, negative space, and the interplay of structure and nature. We developed a complete visual system including a modular logo, custom typography pairings, and a material-inspired color palette.

Deliverables

Logo system Brand guidelines Stationery suite Website design Project presentation templates Signage design

Results

Featured In Design Week
3 Design award nominations
60% Increase in commercial inquiries
Brand Film

Heritage Film: Family Craft Distillery

Client

Fourth-generation family-owned distillery producing small-batch bourbon and rye whiskey in rural Kentucky.

Brief

The distillery was expanding distribution and needed a hero film that would communicate their heritage and craft to new markets—without losing the authenticity that made them special.

Approach

We spent a week on-site, documenting the full production cycle from grain to bottle. The film weaves together interviews with three generations of the family, process footage shot in natural light, and landscape cinematography of the surrounding farmland. We composed an original score using local musicians.

Deliverables

6-minute hero film 30-second broadcast spot Social media cuts Photography package Original score

Results

Official Film festival selection
850K YouTube views
12 New distribution partners
Documentary + Design

Album Campaign: Independent Recording Artist

Client

Grammy-nominated independent artist releasing their third studio album—a personal project exploring themes of identity and home.

Brief

Create a cohesive visual world for the album rollout, including documentary content, cover art direction, and campaign assets that would resonate with both existing fans and new audiences.

Approach

We embedded with the artist during the final weeks of recording, capturing intimate studio moments and conducting reflective interviews about the creative process. This footage became a four-part documentary series. Simultaneously, we developed the visual identity for the album—inspired by the documentary footage and built around a custom type treatment and photo series.

Deliverables

4-part documentary series Album cover art Music video direction Tour visuals Social campaign assets Press photography

Results

4.2M Documentary series views
#3 Billboard chart debut
Sold out North American tour
Full Creative

Launch Campaign: Chef-Driven Restaurant

Client

New restaurant concept from an acclaimed chef, focusing on hyper-local sourcing and open-fire cooking techniques.

Brief

Build the complete visual identity and capture content for the restaurant opening—creating assets that would work for press, social media, and the physical space itself.

Approach

We developed the brand identity in parallel with interior design, ensuring the visual language would feel native to the space. We then produced a documentary short about the chef's philosophy, food photography for the menu and press, and environmental graphics for the restaurant. The brand extends from matchbooks to the website to staff uniforms.

Deliverables

Brand identity system Menu design Documentary short Food photography Website design Environmental graphics

Results

Fully booked First 8 weeks
Best New Restaurant regional list
National Press coverage
Documentary

Impact Film: Youth Arts Nonprofit

Client

Nonprofit organization providing free arts education and mentorship to underserved youth in urban communities.

Brief

Create a documentary that would support the organization's capital campaign, showing the real impact of their programs through the stories of participants and alumni.

Approach

We followed three students over several months, documenting their journey through the program. We interviewed alumni who had gone on to careers in the arts, staff members, and community partners. The result is an emotional, honest portrait of how arts education transforms lives—told entirely through the voices of those involved.

Deliverables

15-minute documentary 5-minute fundraising cut Individual story segments Social media campaign Event screening package

Results

$2.3M Raised in capital campaign
Regional Emmy nomination
35% Increase in applications

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